‘Head, Heart and Strategy’ aimed at women in business

By Rob Montana

Tompkins Weekly

Photo Provided
Ariana Blossom

A vast array of life experiences has led Ariana Blossom down the path she’s on – coaching people and businesses to reach greater heights.

Blossom said that people can be motivated by fear, but that it also can get in the way of people moving forward or changing their habits. The desire to help others move past fear or any roadblock standing in their way to success is what drew her to coaching others, and she started her own business.

She does not limit who she works with, but Blossom’s primary clientele is women. She said that the way our culture has been shaped limits opportunity for women, including lower wages, abusive scheduling practices and less flexibility for women who are also responsible for taking care of family need.

“A survey done in America showed that the single biggest reason women leave their jobs is they need more flexible work hours,” Blossom said. “The study showed that in countries like France, Mexico and China, women are leaving jobs to start something they can be proud of.”

She sees the need to increase the number of women that are doing that in this country, and taking on even more leadership opportunities.

“I want to see greater numbers of women represented in politics, science and technology, and business,” said Blossom.

That’s the idea behind a pair of programs she’s leading in September, focused squarely on empowering women in business take the next step in their careers.

A workshop titled “Head, Heart and Strategy” is scheduled for 9-10:30 a.m. Friday, September 8, at the Tompkins County Chamber of Commerce, located at 904 E. Shore Drive in Ithaca. The cost to take part in the workshop is $25 for Chamber of Commerce members and $40 for non-members.

“It’s for corporate refugees, women who have started or who are running businesses, women who are stressed out in their current jobs and looking for more,” Blossom said of the workshop. “I want women to know what they believe is possible, and they can make some choices about what’s next for them.

“It’s a jumping off point for a smaller group of women to assess where they are right now,” she added. “For them to answer the question of ‘What am I trying to prove to myself, my family, my past by living in a particular way right now?’”

The jumping off point Blossom references is a small group series – Head, Heart and Strategy: A Coaching Program for Women Fall 2017 – which will kick off Tuesday, September 19. The series of six sessions – running from 9-11 a.m. – will take place every other Tuesday (September 19, October 3, 17 and 31, and November 14 and 28), also at the Chamber. There are also several opt-in, hour-long individual sessions that will take place between 9 a.m. and 1 p.m. on Tuesdays, September 26, and October 10 and 24.

“These sessions are more for women already in business, professional women wrestling with the questions: ‘How do I have work/life balance?’ ‘How do I grow my business?’ ‘Where am I getting in my own way?’,” Blossom said. “It’s really good for women who are at a tipping point, for those on the brink of leaving one thing and heading into another.”

There is an all-inclusive fee for the series, which includes all the group sessions and three private sessions, of $200 per month or $600 for the total program for Chamber members; for non-members, the fee is $250 per month or $750 for the program. For those interested only in the six group sessions, the member fee is $125 per month or $375 for the total program, and non-members will pay $175 per month or $525 for the total program.

In addition to the workshop and series through the Chamber, Blossom works with individuals and businesses on a for hire basis.

“I do quite a bit of work with individuals and small business owners – men and women, but primarily women – who need a plan, who need to figure out how to lead their business,” she said. “I do a lot of stuff around relationships, when a decision doesn’t come easily or people don’t follow through.

“I’m very interested in what the deeper thing is, because that’s the key to the follow through,” she added.

To sign-up for the workshop or the series, visit the Tompkins County Chamber of Commerce website at TompkinsChamber.org and look under the Events page. For more information about Blossom, visit her website at ArianaBlossom.com or her Facebook page at Facebook.com/BlossomCoachingLLC.